Have you been wondering what you need to do for a smooth and profitable sale in 2026? Here's our home-selling process broken down into 5 simple steps.

Mad City Dream Homes listing photo by Step Inside Media
5 steps for selling your home in 2026
#1) Planning: We'll tour your home with you and discuss the activities and timeline that support your goals. After our visit, we'll deliver our market analysis, marketing plan, and action plan so you have everything you need to move forward with confidence.
#2) Preparation: As we prepare your home for the market, we'll work closely with you to address your decluttering, staging, home repairs, and cosmetic improvements. As needed, we'll bring in other trusted professionals (contractors, movers, etc...) who will help you carry out your plan, and for a fair fee, too.
#3) Marketing: We'll launch your listing and execute your customized marketing plan for you. Your marketing will be polished and professional, and designed to attract offers from real buyers who are excited by the opportunity to purchase your home.
#4) Negotiation: As the offers roll in, we'll negotiate your sale by helping you select the buyer who offers the best combination of price and terms. After you've chosen your buyer, we'll closely monitor the contingencies in your offer and effectively negotiate the outcome of the home inspection.
#5) Closing: We'll manage all of the paperwork and communication with the title company and the lender leading up to the sale. We'll schedule your closing and attend your closing with you, so you'll have a professional by your side all the way through closing day.
What questions do you have about selling your Madison area home, condo or investment property in 2026? We're here to be a resource for you and help you answer all of your questions. Reach out when you're ready for a productive consultation.



















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